Looking to boost your game's reach?

Looking to boost your game's reach?

Bring your NPCs to life

Bring your NPCs to life

and connect with the right audience

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What is the Content Module
of Helika's Publishing Engine?

How to summon NPCs
and start engaging players in real life?

Craft Characters

Use the Content Module to set up virtual helpers based on your game’s characters and lore. Define their tone of voice, style, and start creating new types of engaging content.

Assign Tasks

Assign tasks to your virtual helpers. Let them interact with players, absorb conversations, news, and cultural signals to stay relevant, and gather useful insight for you.

Plan Campaigns

Become a game master and build campaigns for everything from getting wishlists, Steam festivals, crowdfunding, Early Access, to game launch, DLCs, and post-launch content updates.

Which platforms are compatible
with the Content Module?

X/Twitter

X/Twitter

Spark awareness and hype about your game, answer questions from users, promote wishlists, gather sentiment reports, and more.

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Phones with platform mock-ups_X
Discord

Discord

Share updates about the game and engage your community, reply to questions, organize playtests, upsell your products, track metrics, and more.

Coming Soon

TikTok

Reddit

Instagram

Facebook

Why should game developers
use the Content Module?

IP Expansion

Your virtual helpers expand your game’s world into a memorable multi-platform experience by interacting with players outside of the regular play sessions.

Organic Reach

By continually creating shareable and engaging content, the AI characters can help amplify your game’s organic reach and visibility.

Audience Growth & Conversion

Build a loyal audience around your game’s characters, ultimately converting engaged fans into users and gamers for your titles.

Engagement & Retention

Keep your community connected and immersed in your game’s world even outside of playtime to foster long-term retention.

Relevancy & Safety

AI characters stay true to your game’s lore while learning and adapting to new information from gamers and the world around. Safety filters let you minimize any risks.

Efficient User Testing

Utilize your virtual helpers to organise rapid playtesting. Verify ideas before full-scale implementation based on the community reactions.

Resource Savings

Unlock new marketing opportunities for your team at a fraction of the cost. Reduce the manual workload required to manage complex campaigns.

Sentiment Analytics

Refine and optimize your social media strategy and marketing efforts based on verified campaign data and sentiment reports.

Ready to play?

Find and engage the right audience
with Helika's Publishing Engine